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Amitabh Bachchan’s name, image, or voice can not be used without his authorization, the Delhi High Court ruled moment as it heard the actor’s solicitation.The court also directed the Ministry of Electronics and Information Technology, and telecom service providers, to remove flagged content.

It can not seriously be disputed that the complainant is a well- known personality and is also represented in colorful announcements,” Justice Navin Chawla said, noting that the actor” is displeased” by those using his celebrity status to promote their goods and services without his authorization.

Amitabh Bachchan, 80, popularly known as” Big B”, had approached the court with a solicitation” against the world at large” seeking to cover his” name, image, voice, and personality attributes”.

I’m just giving a flavour of what’s going on. Someone is making t- shirts and started putting his face on them. Someone is dealing his bill. Someone has gone and registered a sphere name,amitabhbachchan.com. This is why we’ve come,” elderly Advocate Harish Salve, who appeared for Mr Bachchan, had argued.

The megastar has also sought a restraining order against book publishers, T- shirt merchandisers, and colorful other businesses.

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